Creating digital experiences based on user needs, a thorough understanding of business objectives, and industry best practices.

dsitter UX research report

User experience research for the website and mobile app, wireframes, product style guide, site design, prototyping and testing.

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Medicine tracker - WIP

A unique solution to provide an easier way to track medicine dosing and administration for parents, care providers and patients. This application will also generate reports that can be shared and reviewed by healthcare providers.

Explore the medicine tracker work in progress

Myeloma Central

Website update, customizable calendar implementation and user experience optimization.

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GMin case study

User experience research, usability and content architecture, wireframes, prototyping and site design.

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WellbutrinXL website rebranding

Brand refresh and website for a product with a well stablished reputation. Wireframes, style guide, prototyping and site design.

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Aplenzin website rebranding

Brand refresh and website. Wireframes, style guide, prototyping and site design.

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Brain bytes interactive newsletter

User experience, UI, wireframes, prototyping and product design.

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Migranal printed materials and websites

Rebranding of Migranal consisted on a marketing campaign that included print and digital products for HCPs and patients.

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About

Solution-driven and user-centric Product Designer with extensive senior and lead design background innovating and designing marketable products and branding materials, integrating user experience throughout the stages of the design process. A UI/UX designer with an extensive portfolio of multiple mobile and web products, which prioritized customer needs and expectations while creating UI and UX user-centric design. Led design life cycle, including user research, prototyping, wireframes, creating design systems, and spearheading cross-functional product design teams to guarantee design and brand consistency in all products. Possessed 15+years of experience in the conception, design, and implementation of digital marketing campaign solutions that promoted product visibility, brand awareness, and improved user experience.

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