Aplenzin is part of a portfolio that includes also WellbutrinXL, since we have rebranded this last one, it was necesary to refresh the Aplenzin brand including a fresh website.
By using a QRG we ensure a consistent look and feel on all our deliverables.
This is a great exercise that helps stablish a style guide when working on digital products.
A fresh, bold and rejuvenating brand was stablished, and the look and feel was rolled out o all the pieces created to support the new campaign.
Here we have samples of the new website. The full site can be visited using the link below.